Browse Items (73 total)

Black Athlete 20.jpg
Don Smith’s account of his youth finished with his recollection of being beaten by police officers, smoking marijuana, and spending time in jail. Olsen then switches back into his primary reporting on Smith’s tenure at Iowa State, but this page…

SI Black Athlete Cover.jpg
This SI cover page features art depicting a young black man running towards a hurdle that resembles a road blockade. The background is a close-up of the man's face, his obstacle reflected in dark black sunglasses. The title reads "The Black…

budweiser ad.jpg
The advertisement reads "This calls for a Budweiser" in large lettering.Three middle-aged white men study a billiard table, one holding Budweiser can and another holding a glass of beer. The text reads "Saturday afternoon...and Monday's a thousand…

Fall Fashions, True Confessions, 1956.jpg
“You’ll want to be slim for fall fashions” reads this instructional article about healthy weight loss through exercise routines. Organized into five sections, this article shows women how they can “persevere in a daily exercise routine” to “look more…

LHJ_Oct1954 - Max Factor - 153.jpg
Superlatives abound in this advertisement for Max Factor’s Creme Puff foundation: It is the “creamiest” and the “sheerest”; it is “fresh, light, so smooth,” and “luscious.” Creme Puff is “the make-up that keeps its promise” to make the purchaser…

LHJ_Oct1954 - Formfit - lingerie.jpg
Capitalizing on readers’ dissatisfaction with foundation garments that are not “beautifully slimming,” this advertisement promises a better-fitting garment suited to the customer’s particular body type. “Discover how easily the lovelier figure…

LHJ_Oct1954 - DuBarry blush.jpg
“You see this glow-of-cheek on the radiant, new crop of American beauties and think, ‘how pretty!’ Nature? Vitamins? No—DuBarry Bloom!” So begins this ad for DuBarry Beauty Preparations. The ad also features DuBarry Penetrating Balm for women over…

LHJ_Oct1954 - Tussy Cleansing Cream.jpg
In contrast to other advertisements for cosmetic products, this advertisement for Tussy Cleaning Cream features a photograph of a woman wearing only a towel, unadorned, and with her hair pulled back. Dotted lines and arrows are inscribed on her face…

LHJ-Oct1954_Conti_Castile_Shampoo.png
“Let the pure imported olive oil in Conti Castile Shampoo restore natural softness, life and luster. See how beautifully your hair takes and holds its wave, how easy it is to manage, with no harm to hair coloring.” Using words like “pure” and…

IMG_6582.jpg
Ali is pictured naked from the waist up, with beads of sweat dripping down his body and a radiant, white smile in his face. His muscles are defined, he is dressed in boxing shorts and has his hands taped up; he looks like he just finished a grueling…
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